Almost all the articles have said that Microsoft will not be able to take over Yahoo! Now thats what i call ‘make the market believe what i want to make it believe’.

I take it! Microsoft always felt short in the Web wars. And the bad news was it was loosing to a company that grew using its own product offering. So what did Microsoft do? Try to take over Yahoo! Atleast thats what they said. But at a whooping cost of USD 40 billion!!!! Thats the revenue valuation of Microsoft for 2005. Why would Microsoft even do that???

How do you get fight a competitor who makes good of anything you do? Plan B: You give it more enemies in Friends forms! So here is what Microsoft has done which i feel is what their intentional strategy was is that, they have made Google now sign up with Yahoo so that they share some of their platform offering with each other. Google is in a very strange position now! It can’t aquire Yahoo! They don’t have a need to! They can’t allow Yahoo! to get weaker, as that would lead to a takeover bid, and if anyone wins then they would be competing head on with Google. And they can’t allow them to grow stronger as that would make them loose their market share.

So now google has to strategise for two companies, one for itself Google Inc. and the other for Yahoo! on which it has no internal control, so it has to make a great deal of market conditions for Yahoo! to take the decision that it wants them to take in its own intrest!

Is this Business 3.0 from Bill Gates? I wonder, somebody who even in today’s world has so much adaptive competitive edge! One Shot! And how many coins? 1..2…..3………… and i am counting…..

Google has always enjoyed limelight in the Anti-Microsoft world! But this time around it seems that Google is on the straight path that Microsoft once treaded! But the nature of the industry itself is such that history does repeat itself…

What will be the business model of the company that beats google? One that is able to mind read!!!